Megalith has recently completed a photography package for cancer detection solutions business Feeling the Pink. The photography delivered encompasses studio pack shots of their current product and packaging as well as examples of the gel glove they promote in use. We decided the best approach was to show 'real women' rather than professional models, in a similar way to the recent 'Dove' television advertising.
The image shown here is from an advert produced by the company to go into the November 2009 edition of Life magazine. It clearly illustrates and promotes the company's stance on saving lives and how women don't have to only rely on the more traditional methods of detection. Megalith are pleased to be associated with such a product as anything that helps early detection will ultimately help to save lives.
